MintLink Instagram Auto DM vs Inrō

Inrō's free plan is capped at 100 activated contacts a month and 3 active automations, after which it stops reaching new people until the month resets. MintLink's free plan has no contact counter and no automation limit. Inrō's paid plan is €12.99/month; MintLink's is ₹234.82/month.

Inrō is the most polished tool in this comparison and probably the most capable — an AI agent, a CRM, multimedia campaigns. The question is not whether it is good. It is what its free plan actually gives an Indian creator, and what the ceiling does when you hit it mid-month.

Updated · 6 min read

The cap counts people, not messages

This is the part worth understanding before you pick either. Inrō's free plan allows 100 activated contacts a month, read from inro.social/pricing on 11 November 2026. A contact is a person, not a DM — so one reel that brings 400 commenters uses four months of the allowance in an afternoon.

Their own page describes what happens next: at 100 contacts, automations and campaigns stop reaching new contacts until the count resets or you upgrade. The automation does not slow down or queue — it stops reaching anyone new. The post is still going, the comments are still arriving, and the DMs are not.

MintLink's free plan has no equivalent counter: none — no send limit, no rule limit, nothing metered, across unlimited rules on every post and every reel. Sends are paced and queued so a post that takes off stays inside Instagram’s own messaging limits, which is a queue rather than a ceiling — a slow send, not a stopped one.

Three automations, and three campaigns a month

The contact cap is the headline but it is not the only one. The free plan carries 3 active automations, 3 campaigns a month and 50 AI Agent credits. There is also a 14-day trial of Pro, after which an account that does not subscribe drops to the free plan.

MintLink has no automation limit on either plan. If you want a different rule on every post you publish, that is the free plan.

Euro pricing, for a creator earning in rupees

Inrō's Pro plan is €12.99/month, or €1,249 a year. Priced in euro — no rupee pricing on either page. For an Indian creator that means a card that works internationally, a conversion spread on every renewal, and a bill that moves with the exchange rate. MintLink is ₹199/month + 18% GST — ₹234.82/month all in — charged in rupees with the GST stated on the invoice.

That is not a criticism of their pricing, which is reasonable for the tool. It is a note about friction that a comparison written for Indian creators should make.

Side by side

MintLink Instagram Auto DM and Inrō — Inrō figures read from their own pricing page on 11 November 2026
MintLinkInrō
Free planFree, with no trial clock and no cardFree plan, no card — plus a 14-day trial of Pro
Cap on freeNone100 activated contacts a month
What happens at the capNo cap to hitAutomations stop reaching new contacts
Automations on freeUnlimited3 active automations
Comment-to-DM on freeYesYes
Where a free DM can linkLinks to your own MintLink products and pagesNo stated restriction
Paid plan₹199/month + 18% GST (₹234.82/month)€12.99/month, or €1,249 a year
Billing currencyRupees, GST on the invoicePriced in euro — no rupee pricing on either page
AI agent and CRMNoYes
Official Meta APIInstagram’s official Messaging API, as a Meta Tech ProviderMeta’s official API, as a Meta Tech Provider

Use Inrō if you want the better tool and the cap does not bind

Use MintLink if the DM has to carry a sale

MintLink is not a DM tool with a store attached; it is a store with DMs attached, and that is the whole distinction. The same account sells digital downloads, tickets and memberships, takes the payment, and pays out to an Indian bank account. The Auto DM drops a tappable product card — or your whole shop as a carousel — into the conversation, and the conversation log tells you which keyword earned money.

Inrō will deliver a link more cleverly than we will. It will not take the payment, issue the invoice or run the payout. If what you need is the DM to end in a sale rather than a click, that gap matters more than the AI agent does.

The honest summary: Inrō is the better automation tool, MintLink is the better place for the thing you are selling, and the free plans are not comparable because one counts people and the other does not count at all.

Set up your first rule free Unlimited rules, unlimited DMs, no contact counter. See what free covers.

Frequently asked questions

Does Inrō have a free plan?
Yes, with no card required, plus a separate 14-day trial of the Pro plan. The free plan allows 100 activated contacts a month, 3 active automations, 3 campaigns a month and 50 AI Agent credits. Read from inro.social/pricing on 11 November 2026.
What happens when you hit Inrō’s 100-contact limit?
Their pricing page says automations and campaigns stop reaching new contacts until the count resets or you upgrade. A contact is a person rather than a message, so a single reel with several hundred commenters can exhaust a month’s allowance in one go.
What does Inrō cost?
The Pro plan is €12.99 a month, or €1,249 a year. Neither their pricing page nor their comparison page shows rupee pricing. MintLink is ₹199 a month plus 18% GST, which is ₹234.82, billed in rupees. Read on 11 November 2026.
Does MintLink cap contacts or DMs on the free plan?
No. There is no send limit, no rule limit and no contact counter on either plan. MintLink paces and queues sends on a post that takes off so the account stays inside Instagram’s own messaging limits, but nothing is capped, metered or billed per DM.
Is MintLink’s free plan actually better than Inrō’s?
It is less restricted, not more capable. MintLink has no contact cap and no automation limit, but Inrō has an AI agent, a CRM and broadcast campaigns that MintLink does not. If your audience is small enough that 100 contacts a month is not a constraint, Inrō gives you more tool for nothing.
Do both use Instagram’s official API?
Yes. Inrō states that all plans run on Meta’s official API and lists a Meta Tech Provider badge. MintLink runs on Instagram’s official Messaging API, also as a Meta Tech Provider. Neither logs into your account or automates a browser.

Other comparisons

Free Instagram Auto DM · How MintLink works · Pricing